Simon Harrison ACMA CGMA
Founder | Business Intelligence & Analytics Consultant
Helping organisations improve reporting, strengthen decision-making and unlock greater value from their data.
Why Organisations Work With Simon
Commercial Experience Meets Technical Expertise
Simon’s expertise sits at the intersection of finance, technology and business performance. Combining ACMA CGMA qualifications with extensive analytics and business intelligence experience, Simon helps organisations transform data into meaningful insights that drive better decision-making.
Having worked with data for major organisations including Morrisons and Sports Direct, Simon understands both the commercial and technical challenges involved in building effective reporting and analytics solutions.
20+ years business & analytics experience
ACMA CGMA qualified
Microsoft Fabric, Power BI & data platform specialist
Trusted by organisations across multiple sectors
How Simon Helps Organisations
Combining commercial, financial and technical expertise to help organisations improve reporting, strengthen decision-making and unlock greater value from their data.
Reporting & Business Intelligence
Power BI, KPI reporting, dashboard development, management information and executive reporting.
Data Platforms & Engineering
Data warehousing, SQL Server, BigQuery, Microsoft Fabric, data integration and scalable analytics platforms.
Performance & Decision Support
Financial reporting, business performance management, strategic decision support and commercial analysis.
Analytics Strategy
Analytics strategy, reporting transformation, data governance and long-term analytics roadmaps.
Proven Results Across Multiple Sectors
Helping organisations improve reporting, modernise data platforms and make more informed business decisions.
Reporting Transformation
Reduced manual reporting effort, improved visibility of key business metrics and delivered a trusted single version of the truth.
Data Platform Modernisation
Designed scalable data and reporting environments that combined financial, operational and customer data from multiple sources.
Analytics Strategy & Roadmap
Identified reporting gaps, prioritised investment opportunities and established a long-term analytics strategy aligned to business objectives.
Meet the Team
Combining commercial, financial and technical expertise to help organisations improve reporting, strengthen decision-making and unlock greater value from their data.
While Simon leads client engagements, Select Distinct brings together expertise across business intelligence, analytics, data platforms and business analysis to help organisations deliver successful outcomes.
Simon Harrison ACMA CGMA
Founder & Principal Consultant
Simon combines commercial, finance and analytics experience to help organisations improve reporting, strengthen decision-making and unlock greater value from their data.
David Laws
Principal BI Consultant
David specialises in business intelligence, data modelling and reporting solutions, helping organisations create trusted and actionable business insights.
Elle Harrison
Business Analyst
Elle supports project delivery through requirements gathering, documentation, testing and business analysis, helping ensure solutions align with business objectives and user needs.
Beyond Reporting & Analytics
Technology is only part of a successful analytics project. The real value comes from helping people understand, trust and use data effectively.
Through both consultancy and grassroots football coaching, Simon has developed a practical approach centred on communication, development and long-term success. Rather than delivering a solution and walking away, Simon focuses on helping organisations build the confidence, skills and processes needed to gain lasting value from their reporting and analytics investments.
At Select Distinct, the goal isn’t simply to implement technology. It’s to help organisations improve decision-making through trusted information, practical solutions and sustainable adoption.
Experience & Background
With over 20 years of experience across finance, analytics and business intelligence, Simon helps organisations turn data into better business decisions.
His career spans roles with organisations including Morrisons, Sports Direct and DeeperThanBlue, before founding Select Distinct in 2021.
Today, Simon combines commercial understanding with technical expertise to help organisations improve reporting, strengthen decision-making and unlock greater value from their data.
Career Highlights
20+ years experience across finance, analytics & business intelligence
Leadership experience within Morrisons, Sports Direct & DeeperThanBlue
ACMA CGMA qualified management accountant
Founder of Select Distinct
Work Directly with Simon Harison
Business Intelligence & Analytics Consultant
Data, Reporting & Decision-Making Expertise
Trusted Across Multiple Sectors
Independent UK Consultancy
Frequently Asked Questions
What types of organisations do you work with?
We work with organisations of all sizes across a range of sectors, including retail, logistics, manufacturing, professional services and other data-driven businesses.
Do you only work with Power BI and Microsoft technologies?
No. While Select Distinct has extensive experience with Power BI and the Microsoft data platform, we also support organisations with data warehousing, SQL Server, BigQuery, reporting strategy, analytics platforms, data integration and broader business intelligence initiatives.
Do I need to know exactly what solution I need?
No. Many organisations approach us with a business challenge rather than a specific technology requirement. We'll help identify the most appropriate approach based on your objectives, existing systems and reporting needs.
Do you provide strategic advice as well as technical delivery?
Yes. Support ranges from analytics strategy and roadmap development through to implementation, optimisation and ongoing support.
Can we arrange an initial discussion before committing to a project?
Absolutely. An initial conversation allows us to understand your requirements, discuss potential approaches and explore whether Select Distinct is the right fit for your organisation.