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We provide a service-led solution for fashion companies who want to take control of their data.

This results in:

Improved business performance and understanding

Confident decision-making from reliable data

Turning your fashion company's data into insights and actions

Data Analytics for the Fashion industry

In the dynamic world of the fashion industry things can change fast, from latest products to newest cutting edge trends

And with this comes a wealth of data that can help to ensure your success in the industry

Data analytics plays a pivotal role in enhancing the success factors within the fashion industry. 

  1. Precise Production Planning:

    • Data analytics enables fashion brands to understand customer demand more accurately. By analyzing historical sales data, browsing patterns, and social media trends, brands can produce the right products in optimal quantities. Produce too many and the excess stock may need to be reduced and in turn lower the value of the brand
  2. Effective Marketing Strategies:

    • Leveraging data analytics, fashion companies can tailor marketing efforts to specific customer segments. Insights from customer behaviour, preferences, and demographics guide personalized marketing campaigns.
  3. Better Customer Service:

    • By analyzing customer interactions, feedback, and purchase history, fashion brands can improve customer service
  4. Faster Decision-Making:

    • Advanced analytics provides real-time insights, allowing fashion entrepreneurs to make informed decisions swiftly.
  5. Increased Profits and Growth:

    • Data analytics identifies profitable opportunities. Brands can optimize pricing, identify high-margin products, and explore new markets.
  6. Efficiency and Cost Reduction:

    • Analytics streamlines processes such as inventory management, supply chain optimization, and demand forecasting. 

Our Retail Experience

Simon Harrison ACMA our founder has decades of experience in retail

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10 years at Sports Direct, starting as a finance manager. Promoted through to the senior management team as the Head of Operational Finance and Analytics. Working with board members to deliver strategic financial planning for Sales, Margins, Inventory cover. Responsible for the alignment of departmental budgets to the headline company budgets

Simon built a team of analysts, based upon a core skillset of either commercial finance or technical analytics. His role included the leadership of the team of analysts across the business, with representation within functional departments including Buying, Merchandising, E-Commerce, Marketing, and Finance. Fostering knowledge transfer and sharing of best practices.
The aim was to drive confident decision-making as widely as possible, by becoming a data-driven organisation. 


Why choose Select Distinct as your Data Expert?

  • We’re service led, rather than product-led
  • Registered Management Accounting practice
  • We specialise in Database Management for businesses wanting to get the most from their management accounting and analytics
  • We work directly with your employees to upskill your team